On Thursday evening, while unconfirmed reports spread about a shooting at Brown University, the network's Kaitlan Collins used social media, noting the confusion and guiding the public to her channel's 9pm newscast.
Even though the network is hardly a impeccable news source, her statement rang true to many. It is one of the outlets where you can find fact-based and largely reliable reporting – notably during breaking news situations like the one developing close to a New Hampshire storage facility.
An Uncertain Position Amid a High-Stakes Tug-of-War
Yet CNN, now 45 years old, finds itself in a precarious state as two giant media empires vie for ownership of its parent company, Warner Bros Discovery.
Regardless of who wins, the fate of CNN has turned into a high-stakes game of mergers and acquisitions, rather than as a question of what helps the news-consuming public.
“This represents another instance of the profound systemic issues with roots in many years of governmental choices,” stated Victor Pickard, writer of “Democracy Without Journalism?” and a media policy professor at the Penn.
The conjecture about which company will control Warner Bros Discovery – could it be Netflix or Paramount Skydance? – overlooks a larger point.
“It gets presented as a financial tale with key players as the main characters, but there is hardly any discussion of the public interest,” Pickard said.
The Complicating Layer: Political Influence
This situation is further muddied by Donald Trump’s opinions about a network he has consistently labeled as perhaps his chief “fake news” foe.
Recall the shouts of “CNN sucks!” at the president’s rallies, his team's disciplinary revocation of reporter Jim Acosta’s press credentials, or his clashes with Collins in White House briefings.
Trump now asserts that CNN needs new ownership. Many see this as a desire for ownership that will insulate him from criticism and scrutiny. That is a factor in why he seems to come down on the side of Paramount Skydance, which has made a unsolicited offer.
He has grounds to like that company more. For one thing, it is controlled by David Ellison, son of the pro-Trump Larry Ellison, one of the world’s richest people.
The company, parent of CBS News, also recently appointed the right-leaning Bari Weiss, known for her “anti-woke” beliefs, as the top editor of that storied news network.
An Outcome of More Turmoil
Notably, if Netflix is successful, CNN and other cable outlets would first be carved out into a separate entity. That would be a relief to many at the network, but it’s not exactly a safe harbor. That setup could set up CNN for another sale. There is no finish line.
In the view of Timothy Wu, a great deal of this is against the law, anyway. The prominent critic of big tech’s dominance recently argued that competition laws should prohibit both deals.
“Each proposed deal would be detrimental to the country, and both should be challenged by the government,” Wu argued.
The Fundamental Problem and a Way Ahead
Regardless of the resolution in this situation, the underlying crisis remains.
“The present media landscape is a highly anti-democratic system, but we ought not succumb to the belief that change is impossible,” Pickard said. Government actions – dating back to the 1930s and 1940s – helped to foster this overly commercial monster, and new policy decisions can tackle it.
Will that happen in an era where the Federal Communications Commission chair won’t even affirm that the agency is independent? Change is very unlikely now, but that is not to say it will not happen in the future.
Measures that bolster independent news organizations, aid local journalism, fund public media, and outlaw the consolidation of media power in a handful of hands are achievable – they are necessary for a healthy democracy.
Regarding media ownership, larger is not superior. And news organizations including CNN shouldn’t be pieces in the newest merger game.